Kisan is a communication and information-sharing platform designed specifically for the agricultural community. The aim was to bridge the gap between farmers, dealers, and other stakeholders in the agro ecosystem. I led the end-to-end UI/UX design, covering both website and mobile platforms.
This project involved crafting an intuitive interface that enables farmers to connect with dealers, check seed prices, and discover nearby selling locations. The challenge was to design for a wide user base with varying levels of tech familiarity, ensuring clarity and ease of use at every touchpoint.
I conceptualized and designed the entire product, from wireframes to high-fidelity prototypes. The focus was on delivering a functional and approachable interface that empowers farmers to make informed decisions and connect seamlessly within the network.
By simplifying navigation and using visual cues tailored for rural accessibility, the app enhances usability and fosters trust among users.
Farmer-to-Farmer & Farmer-to-Dealer Communication Live Seed Pricing & Availability Map-based Selling Location Discovery Mobile-First UX with Scalable Web Design
This platform now serves as a digital companion for farmers, supporting smarter agricultural decisions and stronger market connections for both farmers and dealers.
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